How much does a website cost for a builder?
A lead-generating website for a builder in 2026 typically costs £999 to £2,500 upfront, plus around £99 a month for hosting, maintenance and support, with larger portfolio-heavy sites quoted on scope. The main factors are how many project-type pages you need (extensions, loft conversions, renovations), how big a gallery you want, and whether you want individual project case studies. Here is the full breakdown.
By Elliot · Last updated 19 June 2026 · 6 min read
What a builder website costs
Realistic 2026 ranges for a lead-generating builder website in Dorset. Every quote we give is fixed and itemised before any work starts.
Starter site
£999 + £99/moA fast, mobile-first site with your core services, an about page, a single project gallery and one area page. Enough to look professional and credible for a smaller building firm.
Lead-generatorMost popular
£1,499–£2,500 + £99/moThe Starter, plus dedicated pages for extensions, loft conversions and renovations, fast before-and-after galleries, a budget-qualifying enquiry form, area pages and review integration. The right tier for most builders chasing bigger jobs.
Premium / portfolio
Quoted on scope (typically £2,500+) + £99/moEverything above, plus individual case-study pages for standout projects and a larger, richer portfolio. Built for established builders whose work is their strongest sales tool and who want it ranking for project-and-town searches.
What drives the price up or down
Five things that move a builder website up or down in price.
Number of project-type pages
Extensions, loft conversions, renovations, new builds, garden rooms — each high-value search needs its own page. The more of the £40k+ jobs you want to rank for, the more pages, and the higher the cost.
Size of the gallery
A small showcase is included; a large, well-organised portfolio with before-and-after sliders is more work to build and optimise. Done properly (compressed, lazy-loaded) it sells better than any paragraph without slowing the site.
Individual case-study pages
Dedicated pages per project — brief, work, result — are some of the most persuasive content a builder can have, and they rank for '[project type] [town]'. They add design and copy time, so they sit in the premium tier.
Qualifying enquiry form
A form that captures project type, rough budget and timescale is a small add-on with a big payoff: it means the leads that reach you are serious, saving hours chasing jobs that were never going to happen.
Ongoing SEO
The build gets you technically SEO-clean. Active local SEO — Google Business Profile, citations, reviews and content — is an optional monthly retainer on top of the £99 hosting, and it's what compounds rankings over time.
Common cost questions
How much should a builder pay for a website?
For a proper lead-generating site, budget £999 to £2,500 upfront plus around £99 a month for hosting and support, with portfolio-heavy sites quoted higher. Cheaper usually means a template that buries your work; much higher, for a standard builder site, is agency overhead. Most builders are best served by the £1,499–£2,500 'lead-generator' tier.
How important is the project gallery?
For builders it's the single most important element — your finished work is what sells the next job. The key is doing it properly: compressed, fast-loading before-and-after galleries, not 40 huge photos that crawl on a phone and hurt your ranking. We build galleries that show off your work without the speed penalty.
Are case-study pages worth it?
If you do high-value work like extensions and loft conversions, yes. An individual case-study page (the brief, the build, the result, the photos) is hugely persuasive to a nervous homeowner spending £40k+, and it ranks for project-and-town searches. They sit in the premium tier because they take real design and copy time.
Does the monthly fee ever end?
The £99/month covers hosting, security, monitoring, backups and support for as long as you want it. There's no long lock-in — plans run month-to-month with notice, and the site and domain are yours.
How long does a builder's website take to build?
A Starter site can be live in a couple of weeks; a full lead-generator with project pages and a proper gallery is usually four to six weeks, and a portfolio site with case studies a little longer. Gathering good project photos is the biggest thing that keeps it on schedule.