Web design for roofers in Dorset
Websites built for the customer who's just spotted a leak. Fast emergency capture, dedicated pages for repairs, flat roofs and re-roofs, and the guarantees and proof that win the job, built by two Dorset founders.
Where most roofers' websites lose work
The gaps we fix on almost every roofing site we rebuild.
Missing the storm-damage rush
After bad weather, “emergency roof repair near me” spikes. Whoever appears first in the map pack with tap-to-call gets the calls. If you're not there, that work goes elsewhere.
No page per roof type
Flat roofs, pitched roofs, EPDM, tiling and re-roofs are different searches and different customers. One generic “roofing services” page ranks for none of them well.
Insurance-claim customers ignored
A lot of roofing work is insurance-led, and those customers search and behave differently. Most roofer sites say nothing about insurance work, so they miss it entirely.
No guarantees shown
Roofing is a grudge purchase made on trust. Workmanship guarantees, insurance backing and accreditations are what turn a quote into a confirmed job, if they're visible.
Weak proof of work
Roofing sells on the finished result and the “before” disaster. Without fast, well-presented before-and-after photos, you're asking customers to take your word for it.
Invisible in nearby towns
One “areas covered” line never ranks for “roof repair Christchurch”. Proper area pages capture the local searches you're currently missing.
A complete lead engine for your roofing business
Roof-type service pages
Dedicated, optimised pages for roof repairs, flat roofs and EPDM, re-roofs and tiling, chimney and leadwork, and guttering, each ranking for its own local searches.
Emergency leak capture
Sticky tap-to-call header on mobile and a fast emergency form, so the customer watching water come through the ceiling reaches you in one tap.
Free roof survey CTA
A clear “book a free roof survey” call-to-action throughout — the natural, low-pressure first step that turns a worried browser into a booked appointment.
Guarantees & insurance work
Workmanship guarantees, insurance-backed warranties and a section for insurance-claim work, placed and marked up to build trust and capture that customer.
Fast before/after galleries
Properly compressed, lazy-loaded before-and-after galleries that prove your work without slowing the site or hurting your ranking.
Area pages & local SEO
Unique pages for Poole, Bournemouth, Christchurch, Wimborne and your wider patch, plus Google Business Profile optimisation and consistent citations.
From quote to live site
Audit
We review your current site, your Google Business Profile and your competitors' rankings, and pinpoint where you are losing local visibility and leads.
Scope
We write down exactly what the new site will include — service pages, area pages, lead capture and reviews — and quote a fixed price up front.
Build
We design and build in modern Next.js with a staging URL from week one, so you can click through real pages and forms before anything goes live.
Launch & SEO
We handle DNS, Google Business Profile and citations at launch. Most clients stay on a monthly plan for ongoing local rankings work.
Common questions from roofers
Will a new website actually get me more roofing work?
It's the combination: a fast mobile-first site, dedicated pages per roof type, strong emergency and free-survey calls-to-action, visible guarantees, and local SEO so you appear in the map pack — especially after storms when searches spike. Most trade clients see meaningfully more enquiries within three to six months of a proper rebuild.
Can you capture emergency and storm-damage leads?
Yes. We make the emergency route impossible to miss — sticky tap-to-call on mobile and a fast emergency form — so the customer with active water ingress reaches you instantly. Combined with map-pack visibility, that's where a lot of urgent, well-paid roofing work comes from.
How much does a roofer's website cost?
A solid lead-generating roofing website with roof-type pages, before-and-after galleries, emergency capture and area pages typically lands at £999 to £2,500 fixed price, plus £99 per month for hosting and support. All pricing is fixed and itemised before we start.
Can you handle insurance-claim work on the site?
Yes. We can add a clear section for insurance-backed and insurance-claim roofing, explaining the process and capturing those enquiries — a stream of work most roofer websites say nothing about and therefore miss.
Do you handle the local SEO as well?
Yes. Every site we build is technically SEO-clean from day one. For ongoing local SEO — Google Business Profile, citations, local content and reviews — we offer a monthly retainer alongside the hosting plan.