Web design for HVAC companies in Dorset
Websites built to win both domestic and commercial HVAC work. Dedicated pages for air conditioning, heat pumps and ventilation, F-Gas trust signals, and quote capture, built by two Dorset founders.
Where most HVAC websites lose work
The gaps we fix on almost every air conditioning and HVAC site we rebuild.
No page for heat pumps
Air source heat pump searches and grant interest (the Boiler Upgrade Scheme) are surging. Most HVAC sites have no dedicated page, so they miss the highest-growth domestic work.
Domestic vs commercial blurred
A homeowner wanting AC in a bedroom and a facilities manager specifying a commercial system are very different buyers. One generic page serves neither well.
F-Gas certification not shown
F-Gas registration and refrigerant-handling credentials are key trust signals for AC work. If they're not visible, cautious customers and commercial clients move on.
No service contract route
Maintenance and service contracts are recurring revenue, but most sites bury them. A clear route turns one-off installs into ongoing income.
No clear quote path
AC and heat pump jobs vary hugely, so customers hesitate. A guided enquiry form captures property and system details and gives you what you need to quote.
Invisible in nearby towns
One “areas covered” line never ranks for “air conditioning installation Wimborne”. Proper area pages capture local searches across your whole patch.
A complete lead engine for your HVAC business
Service pages that rank
Dedicated, optimised pages for air conditioning installation, AC repair and servicing, heat pumps, and ventilation — each ranking for its own local searches.
Heat pump & grants page
A page targeting air source heat pump searches with Boiler Upgrade Scheme grant information — capturing the fastest-growing, grant-supported domestic work.
Domestic & commercial routes
Separate, clear routes for homeowners and for commercial and facilities clients, each speaking to what that buyer needs.
F-Gas & trust signals
F-Gas registration, manufacturer accreditations and insurance placed where they convert, with schema so they're clear to search engines too.
Service contract capture
A clear route to maintenance and service contracts, turning installs into recurring revenue.
Area pages & local SEO
Unique pages for Poole, Bournemouth, Christchurch, Wimborne and your wider patch, plus Google Business Profile optimisation and consistent citations.
From quote to live site
Audit
We review your current site, your Google Business Profile and your competitors' rankings, and pinpoint where you are losing local visibility and leads.
Scope
We write down exactly what the new site will include — service pages, area pages, lead capture and reviews — and quote a fixed price up front.
Build
We design and build in modern Next.js with a staging URL from week one, so you can click through real pages and forms before anything goes live.
Launch & SEO
We handle DNS, Google Business Profile and citations at launch. Most clients stay on a monthly plan for ongoing local rankings work.
Common questions from HVAC companies
Will a new website actually get me more HVAC work?
It's the combination: a fast site with dedicated pages for the systems people search for, a heat-pump-and-grants page to capture growing demand, F-Gas trust signals, clear domestic and commercial routes, and local SEO. Most trade clients see meaningfully more enquiries within three to six months of a proper rebuild.
Should I have a dedicated heat pump page?
If you install them, definitely. Air source heat pump searches are growing fast and the Boiler Upgrade Scheme grant drives serious enquiry intent. A dedicated, optimised page explaining options and grant eligibility captures work most competitors aren't yet ranking for.
How much does an HVAC company's website cost?
A solid lead-generating HVAC website with service pages, a heat pump page, domestic and commercial routes and area pages typically lands at £999 to £2,500 fixed price, plus £99 per month for hosting and support. All pricing is fixed and itemised before we start.
Do you handle the local SEO as well?
Yes. Every site we build is technically SEO-clean from day one. For ongoing local SEO — Google Business Profile, citations, local content and reviews — we offer a monthly retainer alongside the hosting plan.